A, B, C, D’s of Entrepreneurial Success

Written by on May 24, 2012 in Blog - 1 Comment

Guest Blogger: Kathy Bass, Ladies Who Brand

Have you heard that successful people do what others aren’t willing to do?  Well, it’s true! It is also inescapable, so let’s get started.  After many, many years of trial and error, observations, and talks with other entrepreneurs, it seems that you can achieve, maintain, and build success with these 4 important elements:


Your reputation is based on what you say and what you do.  When you don’t practice accountability, you may end up saying a lot more things than you can do, and you won’t be able to build trust and develop fulfilling relationships with others and yourself.

Simple, yet powerful tip: When I want to make myself accountable, I post my promise on Facebook because once I say something, I have to do it.

Action: Find an accountability partner and help each other build a stellar reputation.


As the Japanese proverb states: Fall down seven times, get up eight.  When you don’t practice bounceability, you may have more trouble getting back up in the future.

Simple, yet powerful tip: It used to take me a month to bounce back until I started reviewing the situation right away, learning and trying again the next day, so now it barely phases me when I fall down.

Action: Learn from your mistake, fix it, laugh, and then get back up and try again.


Humans don’t like change, so consistency can soothe anxiety and increase your chances of likeability.  The more consistent you are, the more you can help others to like and trust you.  If you consistently practice what you preach, people will be able to gravitate toward you, rely on you and refer others to you.

Simple, yet powerful tip: Whenever you say you will do something, write it down with a deadline and do it.

Action: If you promised that you will do something, make yourself fulfill that promise no matter what.  If you can’t, examine why you keep saying things that you can’t do.


If it were easy, everyone would be doing it!  With anything, discipline takes practice and the more you do it, then more natural it becomes.  This is the missing link for most entrepreneurs and what helps the winners keep winning.

Simple, yet powerful tip: Be accountable, bounceable, and consistent each week so you become disciplined to keep moving forward and gain momentum.

Action: Figure out how to stay disciplined to reap more and more rewards each week.

It comes down to personal choices every day that will result in rewards and consequences.  These simple, yet powerful basics beat brilliance any day, because the little things will add up to BIG things.  Start building your BIGger, brighter future today!

Next month, I’ll cover how A + B + C + D = E

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About the Author

Scott Kelly is a 20 year veteran in marketing, sales, training and publicity. He has trained over 1,000 sales people, generated millions of dollars in sales and has taught marketing at the university level in the United States and Europe. As founder and CEO of Black Dog Promotions, Kelly has garnered national media coverage and established large fan bases for many in the sports, entertainment and business communities.

One Comment on "A, B, C, D’s of Entrepreneurial Success"

  1. OFS India August 25, 2013 at 10:54 pm · Reply

    Hi Scott Kelly,

    I found your blog via Google while searching and your post looks very interesting for me.

    Thanks for sharing this information here.

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